How Forum Posts Can Bring Web Traffic and back links
Find and cultivate on-line friends, friends with websites and blogs of their own. Help them with links, free publicity and other value. Get helped in return with links, free publicity and other goodies. That in essence is the tactic.
In this article, we look at systematic ways this kind of friendship can be organized and how to get friends in the same way, systematic way that is.
How Can You Help Each Other with Links and Publicity?
Being denizens of the Web world, you and your virtual friends are likely to have an online presence. Both are likely to participate in forums, blogs, and social networking sites. It is also likely that you and they have websites and blogs
You can talk about each other at the on-line forums, and provide live links where possible. Talk about the good work that you do in a convincing manner. Provide case studies of successes. These can bridge the credibility gap that is typical when you deal with strangers, i.e. your prospective customers.
While the links can bring traffic, the words can create credibility and business.
How Do You Find and Cultivate Friends?
Find on-line forums where business networking is allowed. Pure social sites are unlikely to be a source of business friends. There are business networking sites like LinkedIn that are likely to be more helpful. There are also forums and even blogs that are business facilitators.
Create accounts at selected networking sites and forums. The following tips are particularly applicable to LinkedIn and might be available at other social networking sites also.
- The sites provide tools to import contacts from your email address books at Yahoo, MSN, Google and AOL. When you click the Import Contacts button, the site will ask you for the relevant mail username and password. You type your Yahoo/MSN/Google/AOL username and password as applicable. The import tool will review all the email addresses in your address book, and tell you who among them are already registered with the network. You can then send each an invitation to “connect” with you at the network.
- You can also invite non-network members to join the network, and connect with you. The assumption is that because these are people you have corresponded with, they are likely to accept your invitations.
- The networking sites also help you find members who have been with you at your school, or workplaces or other associations. Similar invitations, with just the right wording, can be sent to these persons also.
- The network sites typically allow you to see the friends of your friends. If you go through these lists, you might find people whom you know, and can get connected with them through your friends.
- Another feature of the networking sites is that there are groups interested in particular topics. Join the groups with interests similar to yours, and connect with the members.
- Participate actively in forums and group discussions, responding to the posts other members make, and making your own posts. Take the trouble to keep the comments and posts relevant and informative.
Networking is a time-consuming exercise and certain practices can produce the greatest results:
- Focus on one or two networking sites, preferably business networking sites. Network effectively at these sites, as outlined above.
- When you invite people to connect with you, write personal messages pointing out your relationship, e.g. same school at about the same time. Don’t use the standard impersonal message template provided by the site itself.
- Write interesting posts, comments, notes and other communications instead of blatantly self-serving ones.
If you work at it consistently and sensibly, you could cultivate numerous friends at social networking sites. You would then be able to explore the possibility of establishing business relationships with them and seek their help in getting traffic and links to your website.
In addition to social networking sites, you can cultivate friends at discussion forums and blog sites. Select the best avenues and focus on them instead of dissipating your energy ineffectively at all and sundry places.
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