Building links and traffic commenting in related blogs

How Blog Comments Can Bring Traffic

Bloggers typically welcome comments on their posts, despite the exasperatingly high volume of spam comments. Spam comments are comments dominated by links with little or no meaningful feedback. Such spam comments are typically deleted by the blogger, or by anti-spam software.

If you take the trouble to read the original blog post and provide genuine feedback, your comments will be welcomed. You can even include a live link to your website URL somewhere along with your comment. If your comment provides helpful information, readers who see it might click through to your site.

The live links from relevant blogs can add to your link popularity. However, many blogs add a ‘nofollow’ attribute to the links and nullify this potential.

Blog Comment Do's and Don'ts

Firstly, you have to learn how to comment on blogs and also how to insert a live link to your webpage. Next, you must become aware of the practices that bring best results. The best way to do these is by ‘lurking’ at the blog. Observe the practices, and learn the rules and restrictions.

• Comments are entered in the forms that appear below blog posts (and earlier comments). This form will typically have a box for entering your URL which will automatically be made live.
• Don’t put a live link in the body of the comment itself. This can act as a spam trigger and get your comment deleted.
• The comment form typically also has a box for your name, and it is this name that serves as the live link to your URL. Spammers use keywords as their names, and if you adopt this practice, it can act as a spam trigger.
• You are commenting to get readers to your website. Meaningless comments can only irritate readers and make them hostile to you, instead of generating traffic to your website.
• Blogs that are inactive, and those that have no traffic themselves, cannot generate any traffic for you. Select blogs to comment by looking at these elements. It is also better to select a blog that deals with a topic relevant to your business.
• Once you have selected a blog for commenting, comment frequently. The more the comments, the more the number of people who can land on a comment of yours. If it is a helpful comment, they might also land at your site clicking through the link.
• If you outsource blog commenting, make sure that they follow the rules above. Many commenting services use robots to insert spam links in comment boxes, most of which are automatically deleted.
• If you have your own staff, consider training them in the rules and assigning them to the task.

Why Blog Comments?

Blog comments are easy, unlike forum comments. Forums usually insist that you create an account, and log in every time you want to comment. This can affect commenting productivity (though it can reduce spam).

With a few blog comments at carefully selected blogs, you can create
Hundreds of back links to your website

• Goodwill in the particular communities, provided your comments are meaningful and helpful
• Fruitful relationships with a few of the community members
• Get to know what the community members are looking for, and if relevant, design your business offers to provide it.

Active and helpful participation can thus bring high returns.

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